This guide shows you how to create [custom context field for the Unleash Context](../reference/unleash-context#custom-context-fields). You can use custom context fields for [strategy constraints](../reference/strategy-constraints) and for [custom stickiness calculations](../reference/stickiness#custom-stickiness). If there are [standard Unleash Context fields](../reference/unleash-context#structure) missing from the context fields page, you can use the same steps to add them too.
![A visual representation of the tutorial steps described in the preceding paragraph, showing the interaction points in the admin UI in order.](/img/context-fields.png)
Define the custom context field by filling out the form. You must at least give the field a unique _name_. Everything else is optional. Refer to the [custom context field reference guide](../reference/unleash-context#custom-context-fields) for a full overview of the parameters and their functions and requirements.
![A "create context field" form. It contains data for a custom context field called "region". Its description is "allows you to constrain on specific regions" and its legal values are "Africa", "Asia", "Europe", and "North America". Its custom stickiness value is not shown.](/img/new_context_field.png)