A **segment** is a reusable collection of [strategy constraints](../reference/strategy-constraints.md). Like with strategy constraints, you apply segments to [feature flag activation strategies](../reference/activation-strategies.md).
You can apply the same segment to multiple activation strategies. If you update the segment, the changes will affect every strategy that uses that segment.
Segments let you create user groups based on data available in the Unleash context. These groups can be as simple or as complex as you want to make them. You could, for example, use segments to target:
- Users in a specific region
- Users on a specific device type
- Users who signed up before a specific point in time
Because segments stay in sync across strategies, any changes will propagate to all the activation strategies that use them. This also makes them ideal for use cases such as activating or deactivating multiple feature flags at the same time. In other words, you can use segments to
Segments can be global or scoped to a specific project. If a segment is scoped to a single project, it can only be used in that project and it adheres to that project's [change request](change-requests.md#change-request-for-segments "change requests for segments") settings.
If an activation strategy has a segment _and_ additional constraints applied, the segment _and_ the strategies must all be satisfied. Similarly, if an activation strategy has multiple segments, then they must _must all be satisfied_.
In theory, you could create segments with a thousand constraints, each with a million values. But this wouldn't scale well, so there are limitations in place to stop you from doing this. Unleash enforces the following limits on use of segments:
A segment can have **at most 250 values** specified across all of its constraints. That means that if you add a constraint that uses 10 values, you will have 240 more values to use for any other constraints you add to the same segment.
- If you're on an Enterprise plan
A segment can have **at most 1000 values** specified across all of its constraints. That means that if you add a constraint that uses 70 values, you will have 930 more values to use for any other constraints you add to the same segment.
By default, you can apply **at most 5 segments to any one strategy**. Separate strategies (even on the same feature) do not count towards the same total, so you can have two strategies with 5 segments each.
This means that if you want to add a hundred different user IDs to one of your constraints, you are most likely better off thinking about finding another way to solve this problem. That may be using a different abstraction or finding another pattern that you can use instead. Refer to the section on [constraint limitations](../reference/strategy-constraints.md#limitations) for a more thorough explanation or to [the topic guide on using Unleash with large constraints](../understanding-unleash/managing-constraints.mdx) for a more thorough .
Segments can be created, edited, and deleted from the segments page in the admin UI or via the API (see the [segments API documentation](/reference/api/legacy/unleash/admin/segments.mdx)).
A segment that is in use cannot be deleted. If you'd like to delete a segment that is in use, you must first remove the segment from all the activation strategies that are currently using it. If a segment is in use by an archived flag, you must either unarchive the flag and remove the segment or delete the flag entirely before the segment can be deleted.
A segment that is in use in multiple projects can not be turned into a project-level segment. Further, a segment that is in use in project A cannot be turned into a project-level segment in project B.
![The Segments page, listing two existing segments: "Mobile users" and "Users in the APAC region". The navigation menu with the Segments page link is opened and highlighted to provide navigation help.](/img/segments-page.png)