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Merge pull request #1376 from Unleash/docs/add-how-to-video-for-impression-data

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docs: Add how-to video for impression data
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website/docs/how-to/how-to-capture-impression-data.mdx
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title: How to capture impression data
---
import ApiRequest from '@site/src/components/ApiRequest'
import VideoContent from '@site/src/components/VideoContent.jsx'
:::info Placeholders
Placeholders in code samples below are delimited by angle brackets (i.e. `<placeholder-name>`). You will need to replace them with the values that are correct in _your_ situation for the code samples to run properly.
Placeholders in the code samples below are delimited by angle brackets (i.e. `<placeholder-name>`). You will need to replace them with the values that are correct in _your_ situation for the code samples to run properly.
:::
Unleash allows you to gather [**impression data**](../advanced/impression-data.md) from your feature toggles, giving you complete visibility into who checked what toggles and when. What you do with this data is entirely up to you, but a common use case is to send it off to an aggregation and analytics service such as [Posthog](https://posthog.com/) or [Google Analytics](https://analytics.google.com/), either just for monitoring purposes or to facilitate [A/B testing](../topics/a-b-testing.md).
This guide will take you through everything you need to do in Unleash to facilitate such a workflow. It will show you how to send data to Posthog as an example sink, but the exact same principles will apply to any other service of the same kind.
<VideoContent videoUrls={["https://www.youtube.com/embed/bxYdeMb9ffw"]}>
This content in this guide is also available in video format.
</VideoContent>
## Prerequisites