---
title: How to schedule feature releases
---
import ApiRequest from '@site/src/components/ApiRequest'

:::info Placeholders
Placeholders in the code samples below are delimited by angle brackets (i.e. `<placeholder-name>`). You will need to replace them with the values that are correct in _your_ situation for the code samples to run properly.
:::

Scheduling feature releases is good. You may want to:
- release a feature at a specific date and time (product launch)
- only have a feature available up until a specific moment (such as a contest cutoff etc)
- make a feature available during a specific period (24 flash sale, Black Friday, etc)

Obviously Unleash can help you with this.

There's two distinct ways to do this with Unleash:
- [Using strategy constraints](#strategy-constraints)
- [Using custom activation strategies](#custom-activation-strategies)

This guide will show you how to schedule a release in the future, but the exact same logic applies if you want to make a feature available until some point in the future. Finally, if you want to only make a feature available during a limited time period, combine the two options.

## Prerequisites

This guide assumes that you've got some experience with Unleash, that you've got an instance up and running, and that you've got a feature toggle with a strategy that you want to schedule the release for. Additionally, each of the two ways of doing this have slightly different prerequisites themselves.

## Schedule feature releases with strategy constraints {#strategy-constraints}


### Prerequirements
- Unleash Enterprise 4.9 or later
- SDKs that support advanced strategy constraints

### Step 1: Add a date-based strategy constraint

To schedule feature release via the UI

On the strategy that you want to schedule, use the "new constraint" button to add a new constraint.

Select the `currentTime` context field from the dropdown and choose the one of the date-based operators.

Finally, select when the feature should be released.

#### Via the API

To use the API to add a constraint, you should use the `DATE_AFTER` `operator`, the `currentTime` `contextName` and the date as the `value`.

<ApiRequest verb="patch" payload={[{"op": "replace", "path": "/constraints", "value": [{
          "value": "2022-01-01T00:00:00.000Z",
          "inverted": false,
          "operator": "DATE_AFTER",
          "contextName": "currentTime",
          "caseInsensitive": false
        }
    ]}]} url="api/admin/projects/<project-id>/features/environments/<environment>/strategies/<strategy-id>" title="Set a time-based constraint on a strategy"/>

## Schedule feature releases with custom activation strategies {#custom-activation-strategies}

### Requirements
- Unleash v3.3 or later

### Step 1: Define a custom activation strategy

See the how-to guide for more granular instructions, but you'd define a custom strategy with an `enableAfter` parameter in the form of a time format you can parse.

### Step 2: Implement the custom activation strategy in your clients
Again, following the steps in the guide, you'd implement this strategy in each of your clients.

### See the how-to guide for custom activation strategies